Champagne Lanson has today been announced by England Squash & Racketball (ESR) as the Official Champagne Partner to the Allam British Open Championships in the London Piazza, O2 Arena, 14 – 20 May 2012.
Lanson Black Label is one of the world’s most famous champagnes, a non-vintage Brut champagne that is universally appreciated and will be the exclusive champagne served throughout the Champagne Lanson Legends’ VIP Lounge during the British Open.
Crafted in the traditional non-malolactic style since 1760, the award winning Lanson Black Label combines its fresh, mouth-watering, zesty flavours with notes of toast and honey – making it the perfect start to any occasion.
Dan Corry, Channel Controller – Specialist Division of Lanson International UK Ltd, said; “As one of the world’s leading Champagne Houses, we are absolutely delighted to be appointed as the Official Champagne to the Allam British Open. The championships and Champagne Lanson share a long and prestigious history and both are recognised as the finest in their class. During the championships, The Champagne Lanson Legends’ Lounge will play host to many of the sports Champions past and present. ”
Online visitors to www.britishopensquash.net and the O2 during the British Open will have the opportunity to win a magnum of Lanson Black Label Champagne, donated by the House in a competition to select the greatest British Open Champion of all time.